Youtube and Myspace as talent agents: Being really obnoxious is the new "getting yourself out there"

gross, misleading, effective?

You've heard about it happening before, and it's becoming more and more
common.  This rapidly escalating new phenomenon is quickly changing
the way people market themselves and approach their careers.

No, I'm not talking about urinal ads or streaking or Disney channel shows that always manage to show people living luxuriously with all kinds of amenities even when financial struggles is one of the problems that often comes up as a driving plot idea.

the one on the right appears to have just undergone dental surgery

.

I am talking about the radically changed dynamic that is the way people get famous and attempt to start their careers as celebrities in America.  Traditionally, bands try to get a name for themselves by playing all kinds of gigs, slowly expanding their fan base, and hopefully being noticed and given a record label.  This has been changed by the new use of Youtube and Myspace as ways to get their music out in a much easier way, both to potential fans, and to the music industry at large. This isn't just limited to entire bands either. Here's a couple of success(ish?) stories that you may or may not know about:

• Panic! at the Disco 
• Arctic Monkeys  (Both bands that used myspace to spread their music and gain a following before they had record deals)
• Justin Bieber (posted youtube videos of himself singing, Usher took notice)
• Arnel Pineda (Journey members saw him singing on Youtube, so they hired him as their new singer!)

Of course these success stories have only inspired hundreds->thousands more to broadcast their personalities and talents (or lack of) around the world through the internet.  I just hope people realize that this is by no means a sure way to make a career, especially if you don't actually have the talent of another Justin Bieber or Alex Turner...(Arctic Monkey)

Apparently there's a whole community of musicians(used loosely) on youtube, that even collaborate and cover each others work over the internet.  A lot of these are extremely entertaining, but at the same time not likely to be noticed by a record label anytime soon. 

One that caught my attention recently is "Matty B"(LOOK AT THIS LINK).  He's a 7 year old rapper, and he looks at posting videos on youtube as "starting his career in the music industry here on Youtube" which pretty clearly shows the different way things are looked at nowadays(IS THAT REALLY A WORD???).

Here's another ridiculous one: RIDICULOUS  (I went through almost every single possible emotional reaction in 3:24)

Here's some other youtube  "would-be" celebrities:   Tyler Ward and Ahmir    Graham Stookey


That's it for this week, now bye.

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